Obama's Faith Focused in New Ad

Matthew 25, a young, politically progressive religious organizations, is out with a highly personalized television ad propping up Barack Obama on issue of faith and values:

Matthew 25 endorses Obama

Via CNN:

Obama's outreach to evangelical voters has also included private summits with pastors, an effort to reach out to young evangelicals and a fundraiser with the Matthew 25 political action committee. It describes itself as a group of moderate evangelicals, Catholics and Protestants committed to electing the Illinois Democrat president.

Matthew 25's name is inspired by a biblical passage, in the 25th chapter of the Gospel of Matthew, in which Jesus says, "For I was hungry and you gave me food, I was thirsty and you gave me drink." The name is meant to signal the group's focus on social justice concerns about hot-button cultural issues.

Brian McLaren, a former pastor who spent 24 years in the pulpit and is now an informal adviser to the Obama campaign, believes that a significant portion of evangelical voters are ready to break from their traditional home in the the Republican Party and take a new leap of faith with Obama.

"I think there's a very, very sizable percentage -- I think between a third and half -- of evangelicals, especially younger [evangelicals], who are very open to somebody with a new vision," McLaren said.